Social Media Contests & Sweepstakes
http://www.Facebook.com/ScoreCardRewards . Social Media Director from Oct. 2012 through Dec. 2013
February 2013- Celebrating Love Giveaway Sweepstakes. I gave away $1500 in prizes and generated 2,500 entries. 60% of which were targeted ScoreCard Rewards Cardholders. This was my 3rd Sweepstakes on Facebook.
http://www.Facebook.com/ScoreCardRewards . Social Media Director from Aug. 2012 through Dec. 2013. Big Holiday Giveaway 2012. I gave away $2,500 in prizes with thousands of entries.
As the Marketing Manager, Social Media Director and Creative Director for ScoreCard Rewards, I produced events and sweepstakes that engaged our target audience, increased our target fan base, strategically highlighted the new merchandise available in our online redemption catalog in order to increase redemptions and provided content that our clients shared on their walls, boards and twitter accounts… to help them create excitement about, and cardholder engagement with…their rewards program associated with their debit and credit cards. I handled and produced every aspect of each promotion from the initial campaign strategy to working with the merchandise team to source prizes. I also designed all graphics and created all content.